Exposing Facebook and MySpace Scams
"Scamville" is a great series of articles, featured on TechCrunch.com, that I've been following recently. It exposes how developers are making tens of thousands of dollars every day off of Facebook and MySpace games such as FarmVille. Surprisingly, it has already lead to numerous industry changes in the way these games work and might have even gotten one CEO the boot.
There are 9 articles in the series, below are the links to them. This is an excerpt from the first article. Enjoy.
There can be only one reason Facebook and MySpace turn a blind eye to user protection – they’re getting such a huge cut of revenue back from these developers in advertising. If they turn off the spigot, they hurt themselves.
Zynga may be spending $50 million a year on Facebook advertising alone, fueled partially by lead gen scams. Wonder how Facebook got to profitability way ahead of schedule? It was a surge in this kind of advertising. The money looks clean...
- Scamville: The Social Gaming Ecosystem Of Hell
- Two Companies That Said No To Social Media Scams
- How To Spam Facebook Like A Pro: An Insider’s Confession
- Scamville: Zynga Says 1/3 Of Revenue Comes From Lead Gen And Other Offers
- Zynga Takes Steps To Remove Scams From Games
- RockYou Joins The No Scams Parade. But What’s Facebook Up To?
- MySpace Says Zero Tolerance For App Scams, Changes Terms Of Use
- Tragedy Of The Social Gaming Commons: A Blueprint For Change
- Offerpal Tries Out A New CEO. Shukla, Queen Of Scams, Is Out.
